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VAR services with cloud vendors: Key considerations
By Brian Chee and Curtis Franklin Jr., December 15, 2010

One solution that we keep hearing about from different companies is about reducing the total seat costs by using Salesforce.com for the front-line salespeople, but something like SugarCRM for the call centers. Using two separate cloud applications isn't unusual, but it does lead to the question of where the data is stored and how it is moved from one application to another. One company had a middleware data mashup product from Apatar.com periodically moving data back and forth to make sure the call center knew about recent outside sales activity.

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