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Slashed by a factor of ten: Apatar's new release
By Salesforce Times, July 15, 2008

Apatar Inc., is an industry leader in data integration and data fluidity (made that up) who announced the release of their Apatar On-Demand application to the Salesforce appexchange.  Promising a smoother flow of information between Salesforce Accounts and Quickbooks as well as providing a few other perks like a data quality service. Apatar’s press release proudly proclaims that all this will decrease deployment time "by a factor of ten".

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